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Pinterest 101
Welcome to Pinterest 101: From Pins to Profit
WELCOME MESSAGE
Check-In Time!
MODULE 1 - Setting Up a Creative-Friendly Pinterest Profile
1. Pinterest Business Account
2. Optimizing Your Profile
3. Creating Your Boards
4. Non-Business Related Boards
MODULE 1 ACTIVITY
Group Share: Reflect and Show Your Progress
MODULE 2 - Understanding Pinterest as a Search Engine for Creatives
1. What Makes Pinterest a Search Engine?
2. How Pinterest Differs from Social Media
3. Exercise: Discovering Pinterest Results
WORKSHEET: Pinterest Search Checklist
4. Understanding Keywords and Search Intent
MODULE 3 - Designing Pins That Showcase Your Art
1. Photography Basics for Pinterest
2. What Makes a Pin Click-Worthy?
3. Types of Pins on Pinterest
4. Using Canva to Design Pins - VIDEO (3:11)
MODULE 3 Homework Assignment
MODULE 4 - Pinterest SEO
1. What is Pinterest SEO?
2. Finding the Right Keywords
MODULE 5 - Driving Sales and Bookings
1. Creating Clickable Pins
2. Sales Funnels with Pinterest (6:38)
MODULE 5 ACTIVITY
MODULE 6 - Seasonal Marketing for Creatives
1. Planning for Seasonal Content
3. Batching Seasonal Pins
MODULE 6 Homework Assignment
MODULE 7 - Using Pinterest for Other Streams Like Affiliate Marketing
1. How Affiliate Marketing Works on Pinterest
2. Creating Affiliate Pins (3:16)
3. Finding the Right Affiliate Programs
MODULE 7 Homework Assignment
MODULE 8 - Measuring Success and Refining Strategy
1. Understanding Pinterest Analytics
2. Identifying Top-Performing Pins
3. Refining Your Strategy
MODULE 8 Homework Assignement
YOU DID IT!!!
BONUS - Using Pinterest for Inspiration
1. Following Like-Minded Creatives
2. Creating Secret Boards
3. Staying Inspired (9:04)
BONUS HOMEWORK
BONUS - 30-Day Pinterest Challenge
30-DAY CALENDAR
BONUS - PINTEREST 101 COMMUNITY
Share Your Pinterest Profile Links ✨
Share Your Affiliate Links 💸
Join Our Collaborative Pinterest Board 🎉
Teach online with
2. Finding the Right Keywords
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